When I read Felicia Day’s You’re Never Weird on the Internet I was so delighted by her descriptions of how she approached marketing and promotion for The Guild, how everything was genuine, personal, and obsessively orchestrated by Day herself. As I stalked around my city on my lunch breaks hanging flyers in Cincinnati’s many coffee spots and libraries about my book’s launch and signing earlier this month, or when I still stubbornly respond to every RT and send thank you emails, I like how close to the work that I feel. I enjoy being a part of a community of writers and readers and dreamers, and growing that community all the time.
There are a lot of demands around how to market oneself online and create a personal brand, and I feel grateful to have gotten first involved in an internet before this was a thing. I started blogging in 2001 on Diaryland. I was 18 and it was then, at least for me, about cultivating a voice and entering a conversation. I made friends then that I treasure still now, as I did in subsequent years on Livejournal. At some point, blogging became less about play and more about product, and I’ve always been a little sorry for the change. But social media came along to fill the void at just the right time, and for a few years Myspace, and later Twitter and Facebook and Tumblr, allowed for the same informal socializing online. We shared things. We got giddy about things, and sad, and silly.
The medium changes, but my approach doesn’t.
Thinking about Day, again. She has always felt so authentic to me, and so kind, and that’s exactly what I’ve endeavored to be on the internet. I want people to feel as heard as they would if we were sitting across from each other over coffee. I didn’t grow up with the internet, but it’s been part of my adult life for my entire adult life, which is probably why I balk at folks who are just a few years older than I am, in some cases, acting like the conversations and speculations we’re having online are any less real than the ones we’d have in person. If I’m engaging with you, I’m engaging with you. The same goes, I imagine, for so much of my peer group and folks much younger than me, too. I’m just barely a Millennial – I remember when I was growing up, we were called Generation Y, and I’ve always felt there’s a subtle difference for those of us born in the early 80s, old enough to remember the world before the World Wide Web, young enough to appreciate both worlds as they are.
As a writer and a human with stories to share, I am always going to want to talk to you, learn about you, learn from you. I am going to pursue honesty and whimsy and friendship as ardently in a virtual space as I would in a real one – because both are real.
Don’t you think?